I Love Being In Sales, Why? Let Me Tell You!

Hi, friends, family, fiends, foes, and all you funky folks! 

Today, I’m working on something that gets my engine revving like a '70 Shelby GT500 on an open highway: the exciting world of sales. Now, you might wonder why someone could be so jazzed about what seems like a daily grind of numbers and negotiations. Well, let me tell you, it’s about that rush, the thrill of the chase, and yes, believe it or not, the science-backed joy that comes with closing a deal!

The Psychological High of Landing a Sale

Every time I close a deal, whether it's selling a used car or a digital download from my site, there’s an undeniable rush of adrenaline that zips through me. It’s not just about the money (though that's nice, too); it’s about the challenge, the interaction, and the victory. And guess what? There’s a heap of science that explains why this feels so damn good.

When we achieve a goal, our brains release a cocktail of feel-good chemicals, (not to be confused with Dr. Feelgood) including dopamine, serotonin, and oxytocin. Dopamine, often dubbed the "reward chemical," plays a crucial role in our brain's pleasure and reward system. Achieving a sale triggers this release, providing a natural high and a sense of euphoria and satisfaction.

A study from the University of Michigan's Ross School of Business suggests that this dopamine release during positive social interactions (like nailing a client presentation or closing a sale) can be addictive. It’s similar to the feeling gamblers experience when they hit a big jackpot. This chemical rush is why sales professionals often thrive on the pursuit of the next big catch—it’s literally a chemical/biological drive!

The Endorphin Rush

Endorphins are another part of that magic formula. These are our body's natural painkillers, produced in response to stress or discomfort—which, let’s face it, can be a part of any sales process. But here’s the kicker: endorphins also make us feel euphoric. They’re what's responsible for the “runner's high” you hear athletes talk about. In sales, each call or pitch might be a mini-marathon of sorts, especially when you’re dealing with tougher customers or higher stakes.

A fascinating piece in the "Journal of “Consumer Psychology" noted that endorphins help mitigate the stress and anxiety that can accompany sales, turning challenging situations into fun, exhilarating moments. This means that not only are we pushing through our comfort zones, but we’re actually getting a natural buzz from it!

Building Relationships That Matter

Now, let’s dial back from our brain chemistry and talk heart-to-heart about connections. Sales is fundamentally about relationships. Every interaction is a chance to connect, understand someone’s needs, and help them solve a problem. There’s something genuinely fulfilling about helping a customer find the perfect solution, and in the process, building a relationship that could and should, (if you are doing it right) last years and years.

Scientific evidence supports the idea that building those positive relationships can boost our mental health and overall sense of well-being. According to a study published in "Psychological Science," strong social connections increase self-esteem and resilience to stress. When you think about it, successful salespeople often have a vast network of happy customers and colleagues who trust them and enjoy their company.  I know my Dad did, and man, could he sell!  This isn’t just good for business; it’s good for our mental and emotional health.

The Satisfaction of Mastery

Another aspect of why I love sales is the art and science of mastering it. Every pitch, every interaction, and every deal is a learning experience. Over time, these accumulate into a deep expertise and confidence that can feel as tangible as holding a gold medal in your hands.  Some days I feel Olympian, other days, not so much…. But I digress.

Research from Harvard Business Review highlights that the pursuit of mastery is a significant motivator, often more so than external rewards like money. In sales, mastering your pitch, understanding the market intricacies, and refining your negotiation skills are all part of the excitement. It’s about getting better every single day, and getting those nuances down to the science they are.

Giving Back

Finally, there’s an altruistic side to sales that gets overlooked. In many ways, being in sales allows you to contribute positively to others’ lives and businesses. Whether it’s providing a product that improves efficiency, offers enjoyment, or solves a problem, the role of a salesperson is integral to their customers’ success.  For me, getting someone into the right car or truck, suv, etc. has a great satisfaction for me.  (and hopefully them, too)  

Studies, such as those from the "Journal of Personality and Social Psychology," have shown that altruism can increase our life satisfaction and even our lifespan. Knowing that you are genuinely helping someone can elevate the mundane to the sublime.  (Think Jimmy Carter living to 100 yrs, and building homes for homeless folks.)

Wrapping Up

So, there you have it! Being in sales isn’t just a job for me; it’s a passion fueled by both biology and emotion. It’s about the rush of closing a deal, the joy of connection, the pursuit of mastery, and the satisfaction of making a real difference.

Here’s to all you out there who share this thrilling ride with me. Here’s to getting that next big win, not just for the rush, but for the profound sense of accomplishment and community it brings. Remember, in sales, as in life, it's all about the journey, not just the destination. Keep chasing those highs, and let’s make every interaction count!

Dean Benson, “The Dean Of Rock & Roll” SKY7music.com middays on the “Only Classic Rock Channel”.  Also see more of my writing at: https://stan.store/DeanBensonRocks .              Email me!  Deanbensonrocks@gmail.com